In 2017, Gina Petro introduced the world to her alter-ego, HOLDN, with a killer single called, “BURN”. The dark pop singer/songwriter came back on her 23rd birthday to release her sophomore single, “LOSER” with the help of hip-hop artist Marcaux. We had another chance to chat with the up and coming artist and could not pass up the opportunity. Check it out!
Lemonade Magazine: Happy belated birthday! Besides the release of your single, “LOSER”, which we’ll get to shortly, how was your birthday?
HOLDN: It was dope! A few of my friends came over and hung in my apartment and we just drank a bunch of whiskey and laughed a lot. I played Bartier Cardi about 15 times. No one appreciated it as much as I did.
LM: Haha, that’s great! It has been almost a year since you released “BURN” and you just released your second single, “LOSER”. What inspired the new track?
HOLDN: Being fed up with everyone’s expectations of me. I understand there’s expectations of everyone in life. That’s just how it works, but to expect every human on this earth to live a cookie cutter life is a big no-no for me. I was meant to do things a little differently and if I’m going to be perceived as the exaggerated image of a loser because of it, so be it! Who am I to prove them wrong? *insert crooked smile here* Ha!
LM: Honestly, that attitude is what makes a great artist! What was it like working with hip-hop artist Marcaux and how does it change your approach to songwriting?
HOLDN: Marcaux is super tasteful and aware of the content of the song. We both have a different approach, but I think that’s what made this song work so well. All I gotta say to that is…”Couldn’t keep up, they thought I was Ye’s wife!”
LM: Ha! Not only was “BURN” a brilliant track, but you released a killer music video with it. Are there plans for doing a video for “LOSER”?
HOLDN: Oh, yes! There are certainly plans. This is currently something that’s still in the drawing-board phase, but the team is picked out and we are workin’.
LM: Awesome! We cannot wait! And now that the second single is out, we want more! What are you plans for the rest of 2018?
HOLDN: Only because you asked nicely, I’m gonna pack 2018 with a bunch of dope stuff. My iCal is filling up quickly, so I’m going to be a busy gal and loving every second of it.
LM: We grilled you the last time we chatted about touring. When are you coming to the West Coast? We need it to happen!
HOLDN: I might be coming to the west coast sooner than expected BUT we will see, we will see, we will see. Only time will tell!
LM: Tease!
Check out the brand new track, “Loser” by HOLDN featuring Marcaux on Spotify below and do not forget to pick up the single on iTunes now!
